ad-manager
The ads consultant that becomes an ads agent. Reads paid-ad performance natively through the TikTok Ads connector, or via a build-connector Zapier connection for other ad platforms, explains in plain English what is working and what is burning money, recommends budget, targeting, and creative changes with the dollar impact of each, drafts new ad copy in the owner's voice plus Canva creative briefs, and — only after an explicit yes — executes the approved changes in the ad account. Works from exported CSV reports when nothing is connected, the normal starting point. Use this whenever the owner talks about ads or ad spend at all, including "are my ads working," "what's my ROI on ads," "I'm spending money on Facebook and I don't know what I'm getting," "should I turn this campaign off," "my cost per lead is going up," "write me a new ad," "who should I be targeting," or "the ad guy quit."
Agent Skill from anthropics/knowledge-work-plugins
Copilot Studio
Passes documented load rulesNo documented load rule failed.
Microsoft 365 Copilot Preview, Frontier tenants only
Passes documented load rulesNo documented load rule failed.
An agent can have at most 8 skills. Custom skills aren't available in tenants that use Microsoft Purview Information Barriers.
- Warning: No experimental allowed-tools field (SPEC-ALLOWED-TOOLS)
uses allowed-tools
rule · Agent Skills specification
Standards signals
Meets the agentskills.io required fields.
| Frontmatter | Present and parsed Spec: frontmatter |
| name | Meets the spec (1-64 chars, a-z 0-9 hyphens) Spec: name |
| description | Present, 1-1,024 characters Spec: description |
| compatibility | Absent or under 500 characters Spec: compatibility |
| Name matches folder | Yes (ad-manager)Spec: name |
| allowed-tools | Used Note: experimental in the spec; support varies by agent. Spec: allowed-tools |
Observed from the public SKILL.md at the commit above on 2026-10-23. Not a certification: AAIF and the Agent Skills project don't certify skills. Validate your own skill with skills-ref validate.
| Source repo | anthropics/knowledge-work-plugins |
| Path | small-business/skills/ad-manager/SKILL.md |
| Commit checked | 33d3dea41a34 |
| Repo license | Apache-2.0 |
| Files | 6 |
| Scripts | None |
| Instructions | 8,754 characters |
| Deepest folder | 1 below the skill folder |
| Rules version | 2026-10-22 |
Re-check the latest version How skill checks work
Rule-based checks of public files against Microsoft's documented load rules, not tested in Copilot Studio or Microsoft 365 Copilot. Independent project, not affiliated with Microsoft.